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September 2016 |
Learn to Determine the Ask Amount!
Plus a case study on board responsibility, Fundraising 101 for Board Members, and helpful tips for your next special event.
Always wondering how much you should ask for at your next solicitation meeting?
While we can’t know with certainty what to request, we can use good judgment, available information, and our sense of the donor, to make a solid rational request.
Watch this new in-depth video from Brian Saber to learn tried and true ways to determine the ask amount!
Get this training and much more when you join Asking Matters for FREE:
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Unlimited access to all video trainings and resources |
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16-week introductory course |
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Live 30-minute webinars twice a month |
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The extensive Asking Style Guide |
Get your board involved in fundraising!
Last chance to register for Fundraising 101
Registration closes on September 16th!
Are your board members not getting out to cultivate relationships and ask for gifts? Do you find it difficult to get your board to understand its role in "giving and getting"?
Just in time for the fall is our highly praised Fundraising 101 webinar, created to train your board to play a bigger role and make an impact.
If your board members struggle to…
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“give and get” to the best of their ability |
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feel comfortable when involved in fundraising |
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understand the impact of having everyone actively involved in fundraising |
…then Fundraising 101 for Board Members is for you!
This Organization Got Board Responsibility Right
A Case Study of the St. Petersburg Arts Alliance
Don't miss our recent interview with John Collins, founder and executive director of the St. Petersburg Arts Alliance, to learn his strategy behind successfully building a board prepared to become fundraising leaders and advocates for the Alliance.
John made important strategic decisions when building his founding board that helped him avoid the pitfalls many face as their organizations mature. Whether you're just starting an organization or working to strengthen your current board, John's got some great perspective to share.
Tip of the Month
Focus Your Fundraising Events on Fundraising>
Is your fundraising event worth it based on the dollars alone?
It should be! If not, perhaps it's not a fundraising event. To make sure, deduct not only the hard direct costs but the indirect costs (staff time, supplies, transportation, etc.). THEN, and this is critical, deduct every gift you could bring in without the event. Often this includes most of your board members' contributions.
Now what are you left with? What's the net incremental income of having this event? Probably much less. Is this amount worth it? Make sure, because fundraising events take tons of time and money – two resources we have in very limited supply.
Learn more about this topic in two upcoming in-depth webinars from Charity HowTo!
On the Road with Brian
At Northwestern Settlement
"I'm working with the Jacques Marchais Museum of Tibetan Art on Staten Island, NY. Talk about a hidden gem – you've got to see this place and learn about the terrific work they do.
The museum just got a huge city grant to renovate their historic property, and we're talking about how to leverage it to raise private dollars. I've recommended stepping back to re-invision their future and work backwards from the impact they want to have.
It's so easy to get caught up in the day-to-day, just making sure we can pay the bills this year. Capital grants give us what feels like a luxury today – the framework and the time to think bigger. My hat's off to them." – Brian
Hope you have a great week of fundraising,
The Asking Matters Team
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